APPLICATION DESIGN I/PROJECT 1: MOBILE APPLICATION PROPOSAL
23.09.2024 - 14.10.2024 / Week 1 - Week 4
Marsya Arisa Binti Mahmud / 0359684
Application Design I / Bachelor of Design (Hons) in Creative Media / Taylor's University
Project 1: Mobile Application Proposal
Table of Content
INSTRUCTIONS
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MOBILE APPLICATION PROPOSAL
For this project, my task for the first week is to find applications for my mobile application proposal. The first few applications that came to mind is: Grab, Shopee, Superfan, The Pattern. Two of these applications are well known and the other two tend to lean towards a more specified target audience. These are apps I use frequently that I notice have a few weaknesses within the application's user interface. My plan is to revisit and fully analyse the apps.
SUPERFAN
Upon discussion with the lecturer, I have chosen to do Superfan. It is an app I have been using for awhile and I find its purpose and functionality interesting, it encourages me to study this application and go in depth in terms of its UI/UX design.
Figure 1.1: Superfan
During the week 3 lecture, we were taught on the things to consider when redesigning an application:
Background and Context
- App design and functionalities
- Strengths and weaknesses
- Competitive analysis
- User demographic
Goals and Objectives
- Establish clear objectives for redesign initiative
- Developing a design strategy
User Research
- Conducting research
- Gain insight and user feedback
- Testing and validation
References
- Articles, books and inspiration (moodboard)
WEEK 2 - 30/09/24
Weaknesses section of the presentation does not show a clear visualisation, add arrows and numbers to indicate which parts of the UI/UX design correlates to the points. Next, include ratings for the reviews and highlight the important parts of the feedback with different colors.
REFLECTION
For Project 1, I am required to conduct research and study the concept of an impactful UI/UX design. The project being in stages assisted me with analyzing my ideas better, firstly I had to study existing apps and identify the weaknesses of three applications. Using these application and going through each section of the page improved my skills on identifying methods of design. That way I could avoid errors when it comes to designing an application in the future. For the next stage, I went in depth with the application I chose out of the three such as listing out strengths and weaknesses, competitive analysis, user demographics and redesign strategies. This gives me insight on the business aspect and how a good design makes a big difference. It also gives me a rough idea on elements I could incorporate from other competitors that makes their application functional and attractive.
